About us

In 1991, 2(X)IST introduced the groundbreaking Original Contour Pouch. More than just underwear – it was a declaration, supporting the dynamic man on the move. Transforming a basic necessity into an essential style statement.

Celebrating over 30 years of innovation, our journey has expanded, weaving our legacy into activewear, swimwear, and accessories.

Customer-First Return Policy

Your satisfaction drives us.

If for any reason you're not content with your purchase, return any unworn, undamaged, and tagged items within 30 days.

Perfect Fit Assurance

If the size isn't right, simply send it back.

Our commitment is to ensure you love every piece you pick.

Loyalty Program

With every purchase, our members collect points, paving the way to enticing discounts.

Ascend from Silver to Diamond, unlocking privileges – from complimentary shipping to early access to our latest collections and exclusive sales events

Distinctly European Fit

We are cut differently...literally.

We run about a size smaller than the typical underwear brand so please make sure to check out our size guide on every page to get the perfect fit.

There's something for Everyone







Loyalty Rewards